Paid Search Advertising
Ads that reach motivated users at the exact moment they are searching.
Paid search is one of the fastest ways to capture high intent traffic. We build campaigns that focus on intent, clarity, and efficiency. As a certified Google Partner, we develop structured campaigns, optimized keyword groups, and refined bidding strategies that improve visibility and return on investment.
- Intent driven keyword targeting
- Clear ad copy and structured extensions
- Search, Display, and YouTube campaign builds
- Bid strategy optimization for CPC, CPA, and ROAS goals
- Competitor and market research
- Performance Max campaign development
Remarketing and Funnel Strategy
Stay connected to users who are ready to convert.
SEM works best when it supports the complete customer journey. We use remarketing and audience segmentation to reach users who visited your site, watched your videos, or engaged with your brand. These campaigns guide people back to your offer and help close the loop on high intent traffic.
- Audience segmentation and retargeting
- Cart abandonment strategies
- YouTube and Display remarketing
- Cross channel alignment with paid social
- Funnel strategy development and refinement
Client Results and Partnerships
Why Work With Hatfield Media
Hatfield Media is a full service digital agency based in Louisville. Your SEM strategy is supported by in house analysts, designers, developers, and content creators. As a certified Google Partner, we follow platform standards that ensure high quality campaign builds and ongoing optimization.
When you partner with us, you get a team that learns your business, communicates clearly, and focuses on measurable results. We build strategies that are practical, transparent, and grounded in data.
Let’s Grow Your Search Visibility
Ready to improve lead generation, sales, and overall performance through SEM. Whether you are starting fresh or looking to refine your existing efforts, our team is here to help.
Contact Hatfield Media to schedule a consultation.
