Employees who go the extra mile are the unsung heroes of the hospitality and tourism industries. Louisville Tourism hosts the annual “ROSE” Awards to recognize extraordinary employees in the Derby City’s service industries. A proud sponsor of the ceremony and gala event, Hatfield Media was delighted to develop and maintain the Louisville ROSE Awards website.
Client: Louisville ROSE Awards
SERVING WITH EXCELLENCE
The Recognition of Service Excellence (“ROSE”) Award honors employees in the tourism and hospitality industry who positively enhance a visitor’s experience during their stay in the Louisville area. The awards cover several categories and are presented to employees who distinguish themselves through enthusiasm and exemplary service. The Louisville community rolls out the red carpet for these deserving individuals every year leading up to and at the annual tourism gala.
The ROSE Awards are offered in the categories of Accommodations, Attractions, Behind the Scenes, Dining, Transportation, Volunteers and Rising Star. Candidates are nominated by a supervisor or fellow employees within their organization. The ceremony also serves to recognize the all-around excellence of Louisville’s service industry, as hospitality is a critical pillar of the city. Louisville’s tourism industry attracts 12.7 million visitors annually, providing thousands of jobs and contributing nearly $1.4 billion to our city’s economy every year.
The Hatfield Media creative team upgraded the Louisville ROSE Awards’ website with a fresh, modern look. A more focused color scheme and full-width layout, as well as bright imagery, helps to reflect the event’s updated branding. Easily accessible menu pages have made the voting and nomination process go smoothly. Powerful, bold color choices and strong typography create a prestigious aesthetic. The overall site design balances simplicity with elegance and professionalism.
The Louisville Tourism Annual Luncheon and Recognition of Service Excellence (ROSE) Awards will be held Friday, November 1, 2019, at the Omni Louisville Hotel, with a reception beginning at 11 am and the awards luncheon at noon. All finalists are invited to attend the ROSE awards with a guest of their choice, and organizations that nominated the star employee are encouraged to attend to support their finalist. Hatfield Media is looking forward to attending the gala and celebrating all the worthy nominees. We’re thankful for the relationship we’ve established with Louisville Tourism, and we’re committed to going above-and-beyond for all their digital marketing needs!
“I've worked with [Hatfield Media] for several years now for the Louisville Tourism’s Annual Gala and Recognition of Service Excellence (ROSE) Awards and as an outstanding partner of Louisville Tourism,” said Melissa Sparks, Director of Partner Development at Louisville Tourism. “They developed and maintain [our website] seamlessly, provided voice-overs for the event and have produced outstanding videos. They are a bright, hardworking and creative team. I highly recommend working with them for digital marketing, web design, search engine optimization, and video production--you can trust they will ensure your project or event will be a success.”
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