It’s no secret that alluring visuals are key to stopping your audience in their tracks. At Hatfield Media, our Graphic Design team has the talent, passion, and precision to leverage imagery to your advantage. From compelling logos and branding to sleek website designs, we are here to make your vision a reality and help you build a strong brand identity.
The Cornerstone of Marketing
“Graphic design is not just important for Marketing — it is critical,” says Shayne Hiles, Director of Graphic Design; “No matter how strong a message is, it can fall short without a powerful visual element. Instant brand recognition and ‘wow’ factor are the reason graphic design is indispensable to a marketing strategy.”
A dynamic marketing technique calls for multiple avenues of expression working together. Inseparable from this is stunning graphic design, which our team of creatives tailors to each client's identity and message. “Design and marketing are very intertwined,” notes another Graphic Designer; “their goals are the same: bring a client’s message to the widest audience possible. A well-designed piece will unite written content, distinct colors, photography, and iconography to tell your story in a meaningful way.”
At Hatfield Media, every aspect of our marketing services are customized to give voice to each client’s business and passion, empowering them to be authentic and stand out in their markets. In industries ranging from manufacturing, to charitable organizations, and fine jewelry retail, we are devoted to strengthening businesses with tailor-made designs. Each step with your advertising, website, or print designs should leave you feeling fully understood, well-represented, and ultimately delighted with the result.
Foundational Logo Design & Branding
In every aspect of marketing, both digital and print, an entity’s logo and branding steer the ship. Getting this foundational component right is critical to building a brand identity. While it may seem simple, it is truly a powerful means of effective branding and marketing.
Part of what makes a logo so meaningful is that it captures the essence of a business and packages it in an attractive visual symbol. This works together with visual branding, including a custom color palette and typefaces, to reflect your company and deliver a lasting first impression. “Logo and branding are where a company’s identity begins. First impressions are important in every area of life, and, in marketing, you make that impact through your logo,” notes Brian Ott, Graphic Designer.
When developing a visual brand, we begin with a creative deep-dive to understand your company, values, goals, and stylistic vision to ensure that every detail expresses them. Whether your primary need is a revitalization of a time-honored visual brand or a full overhaul, our team of innovative designers have the skill and experience to make it happen.
An aesthetically pleasing and fully functional website hinges on good design. Alongside the talents of our Web Developers and Content Writers, the Graphic Design team plays an integral role in building powerful, custom websites. “Designing a website should consist of strong design, a clear narrative, personal touches, and consistent branding,” says Kaen Blevins, Graphic Designer; “These elements help to lay the foundation of a website that not only looks great but provides a user experience immersed in the client’s story.”
Combining beauty and brains, websites by Hatfield Media utilize principles of design to make the perfect online space to showcase your company’s story, services, and more. We do this, not just with appearance in mind, but also UX, SEO, and the practical marketing needs of your business. By prioritizing these principles, our designers are able to bring you a website you can be proud of and use to grow your company.
Browse our portfolio of custom website designs: hatfieldmedia.com/portfolio
Tangible Brand Awareness & Marketing
Although we are primarily a digital agency, we understand the value of designs for print. Whether that is a flyer, mailer, business card, or merchandise design, we enjoy creating materials that leave a palpable impression on your audience. “Even in an increasingly digital world, people can still appreciate the tangible aspect of print. When well-designed artwork is printed with quality, it’s not easily forgotten,” notes Morgan Fletcher, Graphic Designer.
Meet the Graphic Design Team
Throughout your digital marketing, our Graphic Design Team delivers originality, technical skill, and experience. More than mere creative performers, we take joy in bringing personal expertise, guidance, and care to your project. Each designer at Hatfield Media values each client with a servant heart and is always ready to take your message and brand to new heights!
Hatfield Media’s Graphic Design Team: (Left to Right) Morgan Fletcher, Graphic Designer; Shayne Hiles, Director of Graphic Design; Kaen Blevins, Graphic Designer
Build Your Brand. Grow Your Business.
Hatfield Media is ready to take on your next design challenge! We love building brands through powerful graphic design as part of our dynamic digital marketing services. Our team would be glad to meet you, explore your business identity and goals, and give you a free, no-obligation consultation. Connect with us today to learn more!
Powerful Graphic Design
Hatfield Media provides full service website design and development, 4K video production, graphic design, and search engine optimization. If your business is currently seeking a new web development partner, we would love to have the opportunity to meet with you!
Let's grab a virtual coffee!